What are the support activities in the value chain model?

The support activities in the value chain model are those functions that facilitate the primary activities, which include inbound logistics, operations, outbound logistics, marketing and sales, and service. These support activities provide the necessary resources and capabilities to enhance the efficiency and effectiveness of the primary activities, ultimately adding value to the products or services offered.

The correct choice highlights four key support activities: firm infrastructure, human resource management, technology development, and procurement. Each of these plays a critical role in ensuring that the organization operates smoothly:

• Firm infrastructure encompasses all of the systems and processes that support the overall functioning of the company, including finance, planning, and quality management.

• Human resource management involves recruiting, training, and developing staff to ensure that the organization has the right talent to execute its strategies effectively.

• Technology development refers to the processes involved in improving products and processes through research, innovation, and the implementation of new technologies.

• Procurement is responsible for acquiring the goods and services needed to carry out the primary activities, ensuring that the organization has the right materials at the right time.

This comprehensive structure assists in enhancing the overall performance of the value chain, making the organization more competitive in the marketplace. Understanding the differentiation between support and primary activities is crucial in leveraging the complete value